I'm Angela.
I started my first business almost 10 years ago, a women’s clothing and accessories boutique with the (yes, unapologetically cheeky) name Thongin’ It Boutique. Half my sales came from my website, half from pop-ups and markets. But here’s the thing: I didn’t actually care about selling clothes. What lit me up was building my brand, writing copy, perfecting the website and inspiring others. That’s when my next business, Hot Mess Consulting, was born (my branding and website design agency).
Fast forward: my team and I have helped thousands of boutique owners nail their Shopify sites and branding. And now? They’re so damn good at running things without me (and trust me, it wasn’t an overnight process) that I now get to do what I do best, help other business owners overhaul their operations, level up, and finally run a business that works.PS: scroll down to the 'why me' section to get the unfiltered version of my story about Hot Mess and why I have the skills and passion to do this work.
Examples of my work
Boutique Bestie Solutions
We doubled Kinsey's revenue - at a higher profit margin, with less of her own hours, within 3 months of our project.
Here's what she had to say:
“In 4 weeks, she has changed my life!! I went from working 4AM- 8PM every day, micromanaging my team, and being exhausted, to now having the right systems in place, proper way to train my team in place, and my team is SO HAPPY because everything is flowing beautifully. I am now able to work ON this business instead of only being able to be IN it and it has changed everything, for my clients, my team, my family, and myself.”
Talking Social
Go behind-the-scenes with me for a full exit interview with my clients (sisters, who run a growing digital marketing agency). We spent a very intense (and incredible) week together in their office and here's just a few things they had to say pulled from our chat:
- "Working with Angela was priceless!"
- "She did in a week on our Monday.com what we couldn't have done in a year."
- "She pulled more feedback out of our team than we were able to by asking the right questions."
- "We are able to make decisions on actual data now instead of just guessing."
- "We are so excited for the future and what we now know that could look like."
Why me, specifically?
I get it. I give a shit. I have been there. I truly want to help. No BS. No sugar coating.
Hot Mess was not always well oiled. When we hit our first six figure month, we were actually in the negative after expenses. And it was not from a bloated ad budget.
Even with a team of 20, the work never stopped. We were always behind. I was clocking 50 to 80 hours a week, putting out fires, managing reputation, running on fumes. And I hated it. I was miserable. I was drinking most nights, eating garbage, and at my highest weight ever. My self-care game was nonexistent because I had no time or energy left.
This was not the business I wanted. And I was not serving my team or clients by running it this way.
It took a great consultant, sweat, tears, nausea, and a lot of change to turn things around. Within a year, I stripped my team down to 10, the right 10. I rebuilt our processes, created dashboards to track margins, timelines, and other key metrics. I cut revenue and expenses, but increased profit.
And let’s be honest. What matters more? Top line revenue, or the money you and your business actually gets to keep?
The best part? I finally had space for myself. I shut off all work apps and social media for a month while I did a vegan, yoga, and mental health retreat in Mexico. Not long after, I worked a couple hours a week from my phone while trekking the Camino de Santiago in Spain. Full transparency, I only made it 200 miles out of 500, but that is still pretty damn good.
So, now I help other business owners overhaul their operations. Because I have the time. Because I have the experience. And because I know what it is like to be on both sides. And this is why I am selective. It has to be the right fit for me. AND I have to know I can rock your world.
"Angela didn’t just give us systems, she gave us peace of mind. She asked the hard questions, pulled feedback out of our team that we never could, and built processes that save us time, money, and energy. We all finished that week exhausted but so hopeful. Now our business feels sustainable, scalable, and fun again."- Logan McCabe, Talking Social (Marketing Agency)
“In 4 weeks, she has changed my life!! I went from working 4AM- 8PM every day, micromanaging my team, and being exhausted, to now having the right systems in place, proper way to train my team in place, and my team is SO HAPPY because everything is flowing beautifully. I am now able to work ON this business instead of only being able to be IN it and it has changed everything, for my clients, my team, my family, and myself.”- Kinsey Harris, Boutique Bestie Solutions (Marketing Agency)
